Sales Reporting Built Around Your Business
Explore our four-tier product suite, designed to give you complete visibility across your sales operation - from core KPI tracking through to advanced performance management and league tables.

What's Included?
Our Sales product is delivered through a flexible, tiered structure designed to grow with your business. Each tier is available as a monthly subscription, with features building progressively - so everything included in earlier tiers is carried forward as you advance. This allows you to start simple and introduce more advanced performance management as your team becomes more data-driven.
- Flexible monthly subscription aligned to your chosen tier
- Layered functionality, with each tier building on the previous one
- One-time configuration fee to unlock each additional tier, with the option to upgrade at any point during your contract
- Seamless integration with Reapit Data Warehouse (subscription required separately)
- Recommended starting point at Tier One, allowing your team to become familiar with Reapit-driven data before introducing performance targets and advanced metrics
Tier One
- Gain complete visibility over your business with a suite of intuitive dashboards covering both Company and Office-level performance. Tier One delivers a comprehensive view of your sales operations with data updating in near real time - enabling faster, more informed decisions.
- Clear, powerful, and flexible - everything you need to understand and optimise performance at a glance.
Sales Helicopter
- Analyse trends at Company and Branch level for key sales metrics
- Compare performance with previous periods to identify areas for praise or improvement
- Follow the full sales journey in great detail from valuation appointments to exchange income
Activity Filter
- Access deeper insights using the Activity Filter - an itemised view of performance metrics and sales pipeline
- Allows you to audit performance and drill into the underlying data, including property prices and fee information
- Filter the report by employee role to analyse individual performance, such as who attended the valuation or booked the first viewing
Tier Two
- Turn data into direction – Building on Tier One insights, Tier Two introduces “What Good Looks Like”, setting clear, measurable targets at both Company and Office level so every team knows exactly what activity is required to achieve their income goals
- Intuitive colour-coded KPIs provide an immediate visual guide to performance, highlighting where offices are falling short, on track, or exceeding expectations
- By aligning activity with defined targets and presenting it in familiar, easy-to-read formats, Tier Two helps you quickly pinpoint where to focus effort, optimise performance, and consistently move every office toward desirable outcomes
Sales Branch Performance
- Track daily performance against your roadmap – Analyse activity across the full sales funnel against targets, with clear visibility on where branches are ahead or behind plan
- Drill down into individual branch or regional performance with colour-coded KPIs, making it easy to identify strengths, gaps, and opportunities across your network
- By using clear, visual dashboards that track performance against targets, teams can instantly see where they stand, identify priority actions, and align discussions around what will move the needle that day, rather than debating the numbers.
Tier Three
- Building on Company and Office insights, Tier Three introduces role-specific “What Good Looks Like”, measuring activity for Valuers and Negotiators to ensure every individual is contributing to overall success
- Clarity on where to focus – Clearly defined targets for each role highlight exactly where activity needs to improve, helping managers coach more effectively and individuals stay aligned with business goals
- Colour-coded radials make it easy to see who is below target, on track, or exceeding expectations - creating accountability and driving a culture of consistently achieving exceptional performance
Sales Lister Performance
- Track each lister’s activity and output, from valuations attended through to listings and fees, with clear visibility on how they are performing versus both personal targets and branch expectations
- Fee quality, not just volume – Listings are broken down into price bands with defined expected fee levels, allowing you to assess not just how many properties are listed, but how effectively fees are being maximised
- Instantly see where listings are being secured below, at, or above expected fee, helping managers coach teams to protect margin and drive higher fee income

Sales Negotiator Performance
- Branch sales targets are intelligently distributed across negotiators, giving each individual a clear, measurable contribution toward overall office performance
- Monitor key activity from valuations booked and viewings through to sales agreed and exchanges, with full visibility of how each negotiator is performing against their targets
- Colour-coded KPIs instantly highlight who is exceeding expectations and where additional focus is needed, helping managers drive consistent improvement across the team

Tier Four
- Create a culture of high performance – League tables rank both branches and individuals against their bespoke targets, ensuring fair, transparent comparison across every level of the business
- Clear, visible rankings create an aspirational environment, encouraging teams and individuals to push for top performer status within their role and office
- Power reward, recognition and progression – The ideal foundation for incentive schemes and career pathways, helping you recognise success, support development, and retain your top-performing talent
Sales Branch League Table
- Rank branch performance with meaningful scoring – A clear, points-based league table ranks every branch using weighted metrics, ensuring the most commercially important activities have the greatest impact on overall position
- Drive focus and healthy competition – Colour-coded performance indicators highlight strengths and gaps, helping branches understand where to improve while encouraging a competitive, high-performance culture
- Celebrate success and reward performance – Results can be used to power monthly, quarterly, and annual awards, creating a consistent and transparent framework for recognising top-performing branches

Sales Lister League Table
- Listers are ranked using a weighted points system aligned to individual targets, with performance measured across valuations, listings, and sales outcomes to ensure meaningful comparison
- In addition to core activity, listers earn bonus points for quality metrics such as conversion rates and fee achievement against expected levels - encouraging stronger, more profitable instructions
- Transparent rankings drive healthy competition and provide a clear framework for monthly, quarterly, and annual recognition, supporting progression and rewarding top-performing valuers

Sales Negotiator League Table
- Negotiators are ranked using a weighted points system across key activities, ensuring the most commercially valuable outcomes - such as listings and exchanges - have the greatest influence on overall position
- In addition to core activity, negotiators earn bonus points for quality measures such as valuation conversion rate and viewing-to-sale ratio, encouraging smarter, more effective working - not just higher volume
- Transparent league positions drive healthy competition and create a clear framework for monthly, quarterly and annual recognition, while supporting long-term progression and development

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